How To Use QR Codes For Small Business

You see QR codes everywhere! What’s the hype around them? They make finding anything and everything easier.

Most marketing tools do not work because they bring numerous complications to customers. Conversely, getting redirected to the desired page through QR codes is mess-free. You only need to scan, and you’re there!

So, if you are a small business owner, use these codes to redirect your customers to your Google Business Profile. 

Pro Tip Buy Google reviews (positive ones) if you don’t have enough before you introduce scanners to customers that will directly get them to the GMB page. Customers landing on a bland profile are not worth any effort.

Returning to the guide, we will examine some exciting ways small business owners can use QR codes in their marketing strategies.

Let’s start.

10 Ways to Make the Best Use of  QR Codes for Businesses

Businesses of all sizes and types leverage QR codes in marketing and other structures. One significant reason for the growing popularity of scannable codes is that they are customer-friendly. 

Considering that, let’s examine ten ways in which businesses can use QR codes.

• Include QR Code in Giveaways

Giving our QR codes with freebies and rewards is rewarding for small business owners as it helps increase loyalty among subscribers. Sampling is one of the finest business strategies, offering member-exclusive discounts and building a loyal customer base.

• Boost App Downloads

All business owners who have just started their business journey must launch an app and embed QR codes on posters and storefronts. Such activities help create awareness and boost app downloads.

• Add QR Codes on Flyers and Products

QR codes on flyers can help fuel a business’s visibility on social media and increase the number of likes, shares, and followers. Elevating presence on platforms like Instagram and Facebook is greatly helpful.

• Embed QR Codes in BillBoards

Is it your new outlet and you need help to make it visible to your customers? Help your customers find your store without struggle. They can navigate your store easily by scanning the QR code that links them directly to your store’s location on Google Maps.

• Use on Receipts and Labels

For all small business owners, the focus should always lie on getting as fair customer feedback as possible. It is integral for your business growth. Print QR codes on receipts and invoices that link to the Google review page for customers to provide their valuable feedback.

• Dynamic QR Codes

Small business owners can leverage dynamic QR codes for tracking marketing campaigns such as evaluating a number of scans, best/worst performing strategies, and demographics. It also helps optimize existing marketing campaigns and improve business ROI.

• Direct Customers to the Website Through Links

You can also provide scanners that take the customers directly to your website. Nothing entails more detailed information than a website on a digital medium. It will definitely boost web traffic and boost sales in the forthcoming days.

• Build Email Marketing List Using QR Codes

Email marketing is a great resource for generating leads. Hence, you can also leverage email templates embedding clickable QR codes. The scanner can redirect customers to fill out a lead generation form. The email’s content resonates with the purpose.

• Integrate QR Codes in Your Videos

The brand videos you make for marketing purposes can also have an end slide with a QR code as a call-to-action step. These codes can lead customers towards product tutorial videos, offer pages, and ad campaigns.

• vCard QR Codes

Small businesses can use vCard QR codes to instantly share business contact details with potential clientele with ease. Prospects can scan the QR codes and save the details on their mobile phones for future reference.

Conclusion

There are so many ways in which QR codes can be used in business day-to-day activities. We saw how it regulates marketing campaigns, offline billboards, and visibility through pamphlets, websites, and more.

Besides the ten ways mentioned, you can include scanners in other areas, too! However, you need to get started and these are a few ways to help you. Once you get used to it, you can navigate more ways to use it. Thinking about how to generate QR codes? Let’s make it easy for you!

Visit Buyreviewz.com and you will find a QR code generator using which you can create a code in minutes. You don’t have to code; just fill in the details and your job is done.

Hope you found it useful!